Can I run an on-pack promo with codes printed inside the packaging?

Yes. Ridim generates the codes for your printer — millions if you need them — and you set the prize table and the odds. A shopper enters the code from their pack and finds out instantly whether it won, and the prize is paid on the spot. Not every code wins, which is the point: the promotion drives repeat purchase rather than handing out the whole budget in an afternoon. On-pack campaigns are set up with our team, so talk to us to get started.

Can people claim without a smartphone?

Yes. Codes are digits, so anyone can dial *425*0483#, enter the code from their pack and claim airtime, data or cash — bank details included — over USSD.

Do the people I reward need a Ridim account?

No. Recipients claim with a code or link — they enter their details, pass your PIN or challenge, and the reward is delivered instantly. No signup, no app.

How do PIN-protected campaigns work?

Every campaign can be locked with PINs or codes, so only the people you choose can claim. Share codes at your event, on air, or one-to-one — each code claims exactly once.

What games can I run?

Live trivia with real-time scoring, decoder and emoji puzzles, Guess the Image, Draw & Guess (one player sketches on their phone while everyone guesses in a live chat), Mixed Mode (trivia, decoder, emoji and picture rounds in one game), raffles and giveaways, and loyalty rewards. Winners are paid automatically from your campaign budget.

How fast do rewards arrive?

Instantly. Cash lands in the claimant's bank account and airtime/data hits their phone within seconds of a successful claim.

How do hashtag contests work?

You pick a platform — X, TikTok, Instagram or Facebook — then set a hashtag, a deadline and what winners get, and share one link. People enter with their own posts — Ridim verifies each post contains your hashtag, ranks entries live by the metric you chose (likes, comments, views or shares), and the top posts win when time runs out. Nobody needs a Ridim account to enter, and the entry page can carry your logo, colors and banner.

Ridim · Campaigns, games & rewards

Reward your people.They claim in seconds.

Run cash, airtime and data campaigns that are PIN-protected, instantly paid, and impossible to fake. Your audience claims with a code or link — no account needed.

Create a Campaign

How It Works

Recipients need no accountInstant deliveryPIN-protected budgets

Cash to any Nigerian bankAirtime on all networksData bundlesLive triviaDecoder puzzlesDraw & GuessRaffles & giveawaysLoyalty pointsPIN-protected codesShareable linksCash to any Nigerian bankAirtime on all networksData bundlesLive triviaDecoder puzzlesDraw & GuessRaffles & giveawaysLoyalty pointsPIN-protected codesShareable links

What you can send

Three rewards. Zero wahala.

Cash campaigns

Send naira straight to any Nigerian bank account. Winners enter their details and the money lands in seconds — no wallets to empty later.

Airtime rewards

Top up any phone on MTN, Glo, Airtel or 9mobile the moment a claim succeeds. Perfect for radio shows, churches and communities.

Data bundles

Gift data plans across every network in one campaign. Your audience picks their network; Ridim handles delivery instantly.

New · Gift cards

Send a gift card. They unwrap it.

Airtime, data or cash to anyone in Nigeria with just their phone number. It arrives as a gift they tap to open, and they decide where it goes.

Airtime, data or cash

Pick an amount, or a data size: they choose their own network when they open it. Cash goes to any bank account they confirm.

One text, no app

They get a code and a link by SMS. Open the link to unwrap it, or dial the code on any phone for airtime and data.

Never lost

Not opened in 30 days? Everything comes back to your wallet, fee included. You can cancel any time before they open it.

One person or fifty

Paste a list or load a CSV, and everyone gets their own gift, code and text in one go.

Send a gift card

Gift card

1GB

Data

From Chidi

Gift card

₦5,000

Cash

From Tolu

SMS · Ridim

Ridim: Tolu sent you a gift. Code 4815230766. Dial *425*0483*4815230766# or open useridim.app/gift/…

How it works

Live in three steps

Set your rules

Pick the reward — cash, airtime or data — the amount per person, and how many people can claim.

Lock it down

Protect the budget with PINs, codes or a challenge, so only the people you choose can claim. Each code claims exactly once.

Share and smile

Drop the link or codes anywhere — on air, on stage, in the group chat. Claims are verified and paid instantly.

Make it a game

Engagement that pays out

Don't just hand out rewards — make your audience earn them. Every game pays winners automatically.

Codes Under the Cap

Print a unique code inside every pack. Shoppers enter it and find out instantly whether that pack won — airtime, data or cash. Odds fixed with you up front, so the promo moves product instead of emptying the budget on day one.

Live Trivia

Host quiz shows with real-time scoring and leaderboards. Winners get paid automatically from your prize pool.

Decoder Puzzles

Hide your reward behind a puzzle. First to crack the code claims the prize — engagement that earns its keep.

Draw & Guess

One player sketches on their phone, everyone guesses in the live chat. Runs in the browser, and rejoining never loses a score.

Emoji Decode

Each round is a string of emojis — players race to type what it means. Exact spelling scores highest.

Guess the Image

Put a picture on the big screen — players race to name what they see. Your own photos, or let the AI find them.

Mixed Mode

Trivia, decoder, emoji and picture rounds in one game, one leaderboard. You set the order — or shuffle it.

Raffles & Giveaways

Fair, transparent draws. Entries via code or link, winners picked automatically, prizes paid instantly.

Hashtag Contests

People post on X, TikTok, Instagram or Facebook with your hashtag and enter with the link — Ridim verifies every post and ranks them live by likes, comments, views or shares. Top posts win, on a page branded as yours.

Loyalty Rewards

Reward repeat customers and superfans with points they can redeem for cash, airtime or data.

Your budget, protected

PINs, one-time codes and quiet fraud checks make sure every claim is real and every person claims once. What you fund is exactly what gets claimed — the rest comes back to your wallet.

Bulk airtime & data

Skip the campaign entirely — upload a list and top up hundreds of phones across every Nigerian network in one go. Delivered instantly, receipts included.

Transparent pricing

Know exactly what you'll pay before you launch. We charge a simple, transparent fee upfront when creating your campaign. Zero hidden costs.